10 May Why your business should have a Google My Business listing
I f you have not heard about or are not aware of the benefits of Google My Business, you need to read about why your business should have a Google My Business listing and waste no more time in getting us to set yours up.
Google My Business is one of many powerful tools available in Google’s arsenal of online products and services for website owners and developers. It allows us to create a business listing that is unique to you with full control over the information, opening hours, photos and reviews.
It even has a range of reporting features called “Insights” that tell you information about how your customers found you and called you, what times they called you and the sort of devices they use as well. Arguably the best part about it is the ability for your customers to leave reviews.
Why your business should have a Google My Business listing
Aside from the many other reasons why your business should have a Google My Business listing, one of the biggest benefits is that your business might actually rank up the top of search results even if you are not organically ranking on the first page.
Because of Google’s smart algorithms, it uses its maps geo location system to display certain local businesses that might meet some of the criteria the user has searched for. A range of factors will determine what businesses it will display to the user and one of them may be yours even if you dont rank that well organically which means for the relatively low cost of getting yours setup, the value for money is well worth it.
You’re probably wondering why and how yours would get listed over others competing businesses right? Well thats why it needs to be well setup and configured correctly to meet the criteria that Google is looking for. If you think about it, why would Google serve a Google My Business listing that is poorly configured, has very little information and have no reviews over a business that is well setup, lots of photos and a range of positive feedback. You can even create a link to your Google reviews that you can include in emails and other correspondence to make it easy for your customers to leave feedback on your business.
This is why it is not only important to have one, but also to make sure its setup correctly with current information and opening hours and that you are regularly responding to reviews whether they are positive or not. You should also make sure you are regularly adding new images.
We can create and setup your Google My Business listing for you
If you would like us to create your own Google My Business listing for your business, get in touch with us below and we can organise this for you.
Once it is setup, we can even add you to the account so that you can log in yourself and update the information and change your opening hours and many other things that will benefit your business.